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LG OLED77W6PSA

77-inch OLED TV, priced from $9,495 at the retailers tracked (checked 28 Oct 2026). 120 Hz.

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Prices, key specs and fit

LG OLED77W6PSA product photo

Prices

Bing Lee$9,495Check price

Prices checked 28 Oct 2026. Retailers may change prices during the day.

Key specs

Screen technology
OLED
Panel
OLED evo
Series
LG W6 Wallpaper (True Wireless)
Screen size
77-inch (195 cm)
Native refresh
120 Hz
Energy stars
5
Energy a year
605 kWh
Cost a year at 32¢/kWh
$194
Made in
Indonesia, South Korea
Registration no.
ATV7338

Series and panel identified from the model number; the mapping is reviewed against each year's range.

Manuals and guides

LG's manuals are on its support site.

Price history

Checked daily since 30 Sept 2026; the price held at $9,495 at Bing Lee throughout.

One line per retailer, stepped where the daily check recorded a change. Prices exclude delivery and promotions.

How it compares

  • 605 kWh a year against a median of 565 across the 46 other 77-inch OLED TVs; 32 of them use less.

OLED TVs by price and screen size

Of the 23 OLED TVs with a current price, 6 cost less than the LG OLED77W6PSA and have a screen at least as large.

The chart plots each of the 23 OLED TVs with a current price, at the price its page shows, checked 28 Oct 2026. The median is $3,995.
$0$10,000$20,000$30,000$40,00030-inch40-inch50-inch60-inch70-inch80-inch90-inch100-inchPriceScreen sizemedian $3,995Sony K-55XR80M2: 55-inch, $3,995Sony K-65XR80M2: 65-inch, $4,995LG OLED65B6PSA: 65-inch, $2,966LG OLED65C6PSA: 65-inch, $3,995LG OLED48B6PSA: 48-inch, $1,854LG OLED48C6PSA: 48-inch, $2,395LG OLED55B6PSA: 55-inch, $2,246LG OLED55C6PSA: 55-inch, $2,995LG OLED55G6PSB: 55-inch, $3,995LG OLED65G6PSB: 65-inch, $3,995LG OLED77G6PSB: 77-inch, $5,977LG OLED77C6PSA: 77-inch, $4,495LG OLED83G6PSB: 83-inch, $8,495LG OLED42C6PSA: 42-inch, $1,995LG OLED83C6PSA: 83-inch, $5,995LG OLED97G6PSA: 97-inch, $29,995LG OLED83W6PSA: 83-inch, $11,995Sony K-48A60: 48-inch, $2,195Sony K-55A60: 55-inch, $2,395Sony K-65A60: 65-inch, $2,966Sony K-77A60: 77-inch, $4,477Sony K-83A60: 83-inch, $5,977LG OLED77W6PSA: 77-inch, $9,495OLED77W6PSA$0$10,000$20,000$30,000$40,00020-inch40-inch60-inch80-inch100-inchPriceScreen sizemedian $3,995OLED77W6PSA

this modelother OLED TVsmedian price

Show as a table
ModelScreen sizePrice
LG OLED42C6PSA42-inch$1,995
LG OLED48B6PSA48-inch$1,854
Sony K-48A6048-inch$2,195
LG OLED48C6PSA48-inch$2,395
LG OLED55B6PSA55-inch$2,246
Sony K-55A6055-inch$2,395
LG OLED55C6PSA55-inch$2,995
Sony K-55XR80M255-inch$3,995
LG OLED55G6PSB55-inch$3,995
LG OLED65B6PSA65-inch$2,966
Sony K-65A6065-inch$2,966
LG OLED65C6PSA65-inch$3,995
LG OLED65G6PSB65-inch$3,995
Sony K-65XR80M265-inch$4,995
Sony K-77A6077-inch$4,477
LG OLED77C6PSA77-inch$4,495
LG OLED77G6PSB77-inch$5,977
LG OLED77W6PSA77-inch$9,495
Sony K-83A6083-inch$5,977
LG OLED83C6PSA83-inch$5,995
LG OLED83G6PSB83-inch$8,495
LG OLED83W6PSA83-inch$11,995
LG OLED97G6PSA97-inch$29,995

Compare it

OLED77W6PSA vs LG OLED77G6PSBOLED77W6PSA vs LG OLED77C6PSAOLED77W6PSA vs Sony XR-77A80K

Similar models: LG OLED77G6PSB · LG OLED77C6PSA · LG OLED77W66LA · LG OLED77C5PSA · LG OLED77C56LA · Sony XR-77A80K. More in LG televisions, OLED TVs and 120 Hz and faster TVs.

Figures trace to this model's entry (ATV7338) in the Australian Government's energy-rating database, and to retailer checks on the dates shown. The energy figure assumes 10 hours of viewing a day, the labelled test basis. The government database records only energy figures; panel, refresh and smart-platform details, where shown, come from retailer spec sheets or the model-number series. Household bills vary with use and tariff.